by Wayne Friedman , Staff Writer, 12 minutes ago Netflix continues to expand its original content -- now on a global level. This is highly likely to help its still small, but rapidly growing, advertising business. For the first time, non-English-language ... See more
by Wayne Friedman , Staff Writer, 11 minutes ago Daytime syndication is sinking -- as well as lots of live, linear TV network and station content. Can video podcasts fill the gap? Much of current daytime content is unscripted “talk” shows. Now that discus... See more
by Wayne Friedman , Staff Writer, 4 hours ago What if Paramount Skydance doesn’t work its money magic in acquiring Warner Bros. Discovery? These big but aging media companies need to find other growth opportunities -- in the short or long term. Some analy... See more
by Wayne Friedman , 42 minutes ago Advertising revenue at Netflix has risen rapidly -- and is now expected to double to $3 billion globally this year from $1.5 billion in 2025, and to comprise 10% of all connected TV advertising (CTV) spend by 2030, accor... See more
by Wayne Friedman , Staff Writer, 8 minutes ago What if Paramount Skydance doesn’t work its money magic in acquiring Warner Bros. Discovery? These big but aging media companies need to find other growth opportunities -- in the short or long term. Some ana... See more