Tom Tapp

About

Highly successful senior content innovator with decades of experience in the development, operations and monetization of businesses across digital, print and social media platforms. Expert at leading teams in content production, social media strategy and product development on a wide range of audience-specific projects.Adept at generating big, smart ideas — whether for stories, projects, or to exploit marketplace opportunities — and obsessive about their successful execution.Highly collaborative and creative. Excels at seeing the big picture and communicating across diverse disciplines including production, sales, technology, marketing. Fosters shared creativity.Proven track record executing multiple projects on time and on budget while navigating complex, often difficult corporate structures. Excellent communication and people skills. Notable achievements include:-Crafting wildly popular content for the uniquely broad audience of the Yahoo front page and social media channels that engaged a billion users monthly- Creating and running Variety's glossy lifestyle publication for an ultra-niche audience, V Life- Founding Operation Amped, a non-profit service organization for wounded servicepeople- Launch of Tina Brown's The Daily Beast.com- Creation of, editing of and eventual sale of Hollywood WireTap.com- Reimagining of Los Angeles Times'​ The Envelope - Managed Variety's special reports department, which generated $22 million a year- Launch of E! Online.comSpecialties: Content innovation, story ideas, social media, leadership, communication, business development, editorial vision, strong design and visual sensibilities, team development and management, brand creation, competitive analysis, managing multiple communication streams, strategy and helping outlets find a strong voice. CMS, light HTML, Photoshop.