Columnist at The Wall Street Journal | contributor on CNBC | co-host of "Bold Names" podcast | author of books about Apple ("iWar") and Tesla ("Power Play")
san francisco, california, united states
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Claim your profileTim Higgins is a business columnist for The Wall Street Journal. He has written extensively about Apple, Tesla and other tech companies, and regularly appears on CNBC as an on-air contributor. He’s the author of the book "POWER PLAY: Tesla, Elon Musk, and the Bet of the Century," which was first published in 2021. His second book, "iWAR: Fortnite, Elon Musk, Spotify, WeChat, and Laying Siege to Apple's Empire," comes out in September 2025. Contact him at tim.higgins@wsj.com. Or follow him on Twitter: @timkhiggins. During a journalism career covering big business and U.S. politics, he’s won, or been part of teams that have won, several SABEW awards, received an honorable mention from the Loeb Awards and finished five times as a finalist for the Livingston Awards. Those honors include two SABEW awards for reporting on Elon Musk and driverless cars for the Journal. Prior to joining the Journal in 2016, he worked for Bloomberg News, where he wrote three cover stories for Businessweek magazine in 18 months and broke the news that General Motors would name Mary Barra as chief executive.





