Shayna Mace

About

I’m an experienced communications professional with 20-plus years of experience in the areas of print and broadcast journalism. In each of the positions I’ve worked in I’ve worn several different hats and produced high quality work at the local and national level. My forte is taking interviews, ideas and concepts and communicating them in a fun and easy to understand way, whether it’s for a press release, company bio, feature article, style-focused blog post or TV segment. I’ve also managed teams of people and worked with freelancers to assign out projects, collaborate creatively, outline goals and expectations, and ensure everything is done on deadline and within budget. I’m comfortable overseeing people and also understand the fine balance of allowing employees to define their strengths and grow within a company as well as match up individuals to projects based on their talent. On the flip side, I excel at working independently and taking a project and completing it on time and exceeding expectations for the finished result. As a former creative director, I am full of original ideas and thrive when I’m able to brainstorm and add my own stamp to whatever I’m working on. In the past I’ve executed editorial fashion and product spreads for print and web, inventive and exciting e-commerce shopping campaigns and brand standard materials.