Samuel Spencer

About

Arts and entertainment obsessive writing and commissioning culture comment for a worldwide audience of millions for Newsweek. My jobs include setting the day's content agenda using Google Trends and a fastidiously kept content calendar; Keeping that calendar updated with every major TV show and movie release date, and commissioning and planning longer features.Beginning my career as ARTINFO's sole London-based art critic and reporter, I have since covered nearly every beat in culture, from the highest of high art to the most popular of popular culture. Along the way, I have learned how to build huge audience for culture content by combining my deep level of knowledge and enthusiasm for the field with a knowledge of how to best use SEO to maximise an article's chance at success.