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WFMY Employee of the Year, Digital Content Manager
greensboro, north carolina, united states
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Claim your profileDigital Content Manager- A newsroom manager with a primary focus on the digital team, and heavily involved in editorial decisions across platforms- Lead the newsroom with a digital-first mindset by teaching strategies that drive traffic to our platforms; SEO, headline testing, main images for web stories, unique voice in social media posts- Create coverage plans for big events/breaking news- Measure WFMY's success on digital with a variety of daily tools and through monthly KPI reportsSenior Digital Producer- 2021 WFMY News 2 Employee of the Year- Manage mornings on digital and delegate stories among producers- Dig into KPIs and strategize how to grow our audience - Teach the importance of SEO to my entire newsroom team- Map out the digital footprint for big story coverage or station-sponsored events- Regional 2018 Edward R. Murrow Excellence in Social Media Award
Bachelors, Communication, Communications at University Of North Carolina At CharlotteGraduated: 2012