Lisa Gray

Winter Seller Scripts That Move Conversations Forward Winter sellers are different. They’re not browsing—they’re thinking seriously. But hesitation often shows up because of uncertainty, not lack of motivation. The right language can help sellers feel con... See more

How to Move Winter Fence-Sitters Forward (Without Pressure or Pushing) Winter creates a unique kind of seller mindset. Homeowners aren’t inactive—they’re observant. They’re watching the market, noticing headlines, and quietly deciding who they’ll trust wh... See more

How to Reinvent Your Brand for the New Year Why the New Year Is the Perfect Time to Refresh A new year naturally puts homeowners in a reflective mindset—and that makes it the ideal moment for agents to reassess how their brand shows up. Your brand isn’t j... See more

How Small Actions Compound Into Predictable Listings Why Listings Rarely Come From One Big Moment Most listings don’t come from a single postcard, call, or conversation. They come from familiarity built over time. Homeowners choose agents they recognize, ... See more

Introduced by Adidas in the late 70s, 26 pairs of Orion blue runners were donated to what millions of Canadians have come to know as The Terry Fox Marathon of Hope. In 2025, artist Sean George purchased a pair of these 45th Anniversary runners and was gre... See more