Director of Lifestyle & Commerce at HELLO! Magazine
london, england, united kingdom
Publications:
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Claim your profileI am the Director of Lifestyle & Commerce at HELLO! overseeing affiliate strategy and shopping content on the site.With over 15 years of experience in digital. I lead a team of talented editors and writers who create engaging and informative content that drives traffic, conversions, and revenue across multiple verticals.Managing a team and planning is a key focus, but creating SEO rich content is still a passion of mine and I mainly focus on beauty content as well as fashion, homeware and luxury travel. The bulk of my experience lies in beauty, fashion, and lifestyle content. You can find my work published across various digital publications including British GLAMOUR, Cosmopolitan UK, ELLE UK, Fabulous, Daily Mail Fashion Finder, Harrods magazine and more. Prior to joining HELLO!, I was the Head of Content at Glamour.






Bachelor Of Arts, Journalism at University Of SunderlandGraduated: 2005