Jim Mckiernan

About

Experienced audience development executive with a track-record of success in for-profit, non-profit, and government settings. Skilled at using a data-driven approach to generate insights, create audience engagement strategy, and develop relevant and targeted content. Areas of expertise include audience engagement, data architecture, email marketing, SEO, business operations, and digital media platforms. Adept at building partnerships with multiple stakeholders and proven ability to deliver positive outcomes in highly dynamic and rapidly changing environments. Key highlights: first Audience Editor for Signal Ohio, built audience development infrastructure for two newsrooms; launched multiple successful startups focused on technology, media, marketing, and audience engagement; created content marketing solutions adopted by Fortune 500 companies; work has been profiled by national marketing thought leader as best-in-class.