Jennifer Johnson

The Numbers Q4 2025 revenue: $5.5 billion, up 27.9% year over year Q4 GAAP net loss: $941.1 million Q4 diluted GAAP loss per share: $4.02 Q4 adjusted EBITA: $928.9 million; 16.8% margin Q4 non-GAAP adjusted EPS: $2.59 Full-year 2025 revenue: $17.3 billion... See more

Summary Google has introduced Scenario Planner, a no-code tool that layers a forward-looking planning interface over its Meridian marketing mix model. The product is designed to translate complex MMM outputs into actionable budget and return-on-investment... See more

Ben Wood, writing in Search Engine Land, argues that search is entering an authority era where brand legitimacy matters more than tactical optimisation. His piece, published on February 19, 2026, outlines how Google and AI systems now prioritise reputatio... See more

Overview Microsoft Advertising has launched a new applied learning path intended to turn marketers into practitioners of Performance Max style campaigns through step-by-step, scenario-based training. The programme bundles three progressive courses—foundat... See more

Overview Microsoft Advertising has begun rolling out a multi-image format for Shopping campaigns in Bing search results, a change that gives retailers the chance to show multiple product photos inside a single Shopping ad. The update was reported by Anu A... See more