Hannah Bowler

From crisis to comeback: inside TGI Friday’s big, bold brand reboot At The Drum Live, the restaurant chain’s CMO lifted the lid on shepherding the marketing function through administration to a major brand rejuvenation. Hannah Bowler and Rhiannon Scarlett... See more

The great AI showdown: ChatGPT, Gemini, Perplexity & Claude square off at The Drum Live The Drum Live 2025 is now in full swing – two days of debate and comment that bring our audience into the live workings of The Drum. In this live showdown of machi... See more

‘A rising tide lifts all boats’: Inside the ECB’s push to elevate women’s cricket It’s no secret that women’s sport is having a moment. Stadiums are selling out, TV audiences are climbing and landmark victories like the Lionesses’ Euros triumph and the Re... See more