Eliza Williams

“In this age of complexity and uncertainty, simplicity is the key. And just being incredibly brave by being simple.” I’m talking to designer Wayne Deakin about navigating change, a subject that formed the basis of a talk he gave in autumn last year, which... See more

Trends of 2025: The year in branding From boycotted logos to bold updates and everything in between, this year showed branding at its most reactive, expressive and culturally entangled Welcome to our round of 2025, where you can find analysis of the trend... See more

While print media may no longer have the same power it once did, it continues to enjoy steady loyalty among niche audiences, and in an age of ‘digital fatigue’, we are increasingly seeing younger audiences recognise the pleasures of experiencing content v... See more

Now almost 40 years old, the Epica Awards is the only advertising awards scheme to be judged solely by industry press. Last week, a selection of editors and journalists from titles across Europe and the US came together in Paris to choose the top winners ... See more

Well, we’ve made it through another year in the age of generative AI. The subject of artificial intelligence has continued to dominate discussion in 2025, both in the creative industries and beyond, with much of the conversation centred on now-familiar th... See more