Brittaney Kiefer

Squarespace is building suspense for its 12th appearance as a Super Bowl advertiser. The website building and hosting service revealed it is returning to the Big Game on Feb. 8, with a 30-second spot that will air during the first and second quarters. Whi... See more

If 2025 was the year brands began cautiously expressing their views on AI, 2026 is shaping up to be when they take clear, public stances on the technology. In the first weeks of this year, brands including Equinox and Almond Breeze have directly called ou... See more

Celebrities are taking part in an even bigger function in promoting than ever earlier than. Manufacturers are considerably growing their funding in celeb expertise in adverts at the same time as they consolidate their variety of business productions, in k... See more

This week’s standout campaigns run the gamut of New Year messages, from motivational calls to action to ditching resolutions altogether. While Apple Watch urges people not to quit, Premier Protein suggests big changes can wait. Megan Thee Stallion plays a... See more

Celebrities are playing a bigger role in advertising than ever before. Brands are significantly increasing their investment in celebrity talent in ads even as they consolidate their number of commercial productions, according to a new report from XR (Extr... See more