Idella Sturino

About

With more than 20 years of experience producing CBC's award-winning flagship radio program, The Current, I am an expert at identifying and overseeing the development of compelling stories that deepen the connection between an organization and its audiences. Colleagues trust my “news instinct” and value my ability to flex between high-level strategy and dig into details to deliver consistently high-quality work. In addition to being a seasoned storyteller and communicator, I am skilled at conceptualizing and implementing integrated multi-channel content strategies that elevate an organization’s brand identity and strengthen its impact. I thrive in a dynamic, creative environment and stay calm under pressure. I'm a collaborative leader and mentor. I like to connect the dots between people, ideas, and solutions to make a positive impact.