Hetty Mahlich

About

I am an editor and writer working across fashion image-making and communications. I have been the Editor of SHOWstudio since 2022. Working alongside director Nick Knight, I lead the editorial strategy to conceive of, construct and execute creative projects across fashion film, editorials, high profile interviews and live broadcasts, communicating fashion online through original and impactful stories. I also work across brand partnerships and have led projects with Chanel, Rick Owens, Mugler, eBay and more. As a journalist, I regularly interview industry leaders including Glenn Martens, Martine Rose, Matthew M. Williams and Edward Buchanan, typically on camera for live broadcasts. Every fashion week, I report on the shows through in-depth videos for Instagram, TikTok and YouTube. I have been quoted by Vogue Business, 10 Magazine and Dazed, and was selected as an industry leading guest for the Hi-Fi Podcast in 2024. I have been commissioned by Martine Rose, Vogue Ukraine, 10 Magazine, GOAT, MACHINE-A, GUESS USA and more. I was on the British Fashion Council NEWGEN Jury 2024, and work with fashion schools including at Central Saint Martins as an Associate Lecturer for Fashion Design & Marketing and Institut Français de la Mode.