Hallie Steiner

About

I am a social media leader with over 10 years of experience in online media, specializing in viral news and storytelling across platforms. Most recently as Head of Social Video at startup The Messenger, I was tasked with building a team and brand presence on TikTok, Instagram, YouTube, and NewsBreak. We succeeded beyond what we could have imagined, garnering over 700,000 followers and nearly 200 million views across social platforms in just 8 months, completely organically. In my previous role at BuzzFeed, after leading teams that generated billions of views on social media, I was tasked with building and spearheading the outlet's owned and operated video strategy from the ground up. In under a year we built a small but mighty team and implemented new workflows that brought in over $100,000 in new monthly revenue. I am also a people-first team lead dedicated to helping my producers create career-defining work and grow to their highest potential. My mission is to tell stories that make an impact and empower audiences to be informed, engaged, and inspired.