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Vice President of Marketing Strategy, Planning, and Operations | Ex - Fox Sports Media Group | UNC Women's Soccer | Congressional Award Gold Medalist
new york, new york, united states
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Claim your profileFarrell Sweeney is a marketing and partnerships executive with experience in traditional sports, music, and the rapidly-scaling esports and gaming industry. She has always said yes to new opportunities when the business has called for a results-oriented leader to act fast in standing up a new capability or team. Her multidisciplinary background has shaped her to be a well-rounded leader whose teams deliver measurable business impact. Farrell's strengths include leading strategic partnerships, transforming cost centers into revenue-driving functions, and building strong relationships with wide-ranging stakeholder groups. She brings both the strategic mindset and operational excellence needed to drive results in matrixed, high-growth environments. She believes that people are the core to success in business, and she finds joy through connecting with consumers, on their terms, through the content and activities they love.
Bachelors, Communication, Public Relations at University Of North Carolina At Chapel HillGraduated: 2015
Bachelor Of Arts, Public Relations at The University Of QueenslandGraduated: 2014